Vision brings the power and reach of popular
entertainment to politics, with a series of programmes
making political issues engaging and fun - but also
Throughout 2019 - in the lead up to the general election
in 2020 - the new series explores the biggest ideas
and issues in simple, accessible sections. With input
from famous faces live in the studio and expert, bite-sized
insight, viewers get to grips with the concepts and
policies which will be setting the agenda for the
next 5 to 10 years.
Viewers interact live with the programme, through
the website and app. This enables viewers to demonstrate
their understanding of the issues, building up their
'voter profile', before voting on the ideas. XXXXXXXXXXXXXXXX
and XXXXXXXXXXXXX host in the studio, guiding us through
the topics, and provide feedback on participation
levels, on how well viewers understand, and on what
viewers think about the issues.
The studio audience - grouped according to professional,
geographical, or socioeconomic profile as appropriate
to each episode - is both a resource and a foil for
the viewing audience. It also provides a motivation
to participate, giving a sense of empathy and opportunities
to find characters with whom to identify.
The dramatic tension comes not from winning a quiz,
but in revealing how the country is voting on the
issues, particularly by regions, professions, age
groups, sex, etc.
Over the series, the most popular ideas form a '2020
Vision' - setting out what ordinary people
want their government to achieve.
This will then influence the manifestos which the
major political parties present to the nation at the
general election (May 2020).
Democracy doesn't work if the electorate is not informed.
It often involves asking the wrong questions, based
on incomplete information, in the wrong way or at
the wrong time. We need to ask the right questions,
backed up by the right information, in the right way.
2020 Vision has a clear mission
to inform as well as to entertain: in the most inclusive
format possible. The biggest ideas and issues are
explained simply, and accessibly - but not simplistically
Viewers share their hopes for the future by voting,
but are also able to show their understanding of the
issues. Use of educational and gaming software enables
viewers to build their 'voter profile'. The collation
of all the votes is not just a snapshot of reactive
impulses, but is a reflection of considered, informed
opinions, which can be consulted by region, by age
group, etc. This provides powerful insights for political
parties and leaders, and makes it easier for elected
representatives to be clear about how much people
understand, and about what sort of future they envisage.
The fact that the votes are considered, informed,
and targeted issue by issue, also adds weight to the
collation of votes. This is not just a quick telephone
canvass by opinion pollsters, where results can be
skewed by lack of understanding or of clarity - or
simply by the structure of a question, or sequence
The collected expression of informed, considered opinions
- aspirations for the future - come together to inform
the choices and actions which our elected representatives
then make and take on behalf of all of us.
The website and app enable viewers to interact with
the programme at any time. Excerpts from the programme
will be available to view from links, after the live
broadcast. The live broadcast remains key throughout,
encouraging participation and - the medium being the
message - fostering the sense of collective empowerment
through careful consideration of the issues, and through
engagement with what really affects us all.
Taken as a whole, this is not just an engaging, entertaining,
and revealing programme and process.
It is also a strong statement about bringing society
together: to think together; to talk together; and
to decide together.